I just discovered possibly the simplest framework to solve this.
If you hire freelancers, or any kind of solo service provider, I think it's important to consider the value they bring, beyond just their effort.
I’m a member of the Minimalist Hustler community, and Jamie Northrup (the founder) challenged us to answer an interesting question.
Are you replying on hype to save poorly thought-out creative work?
When you get right down to it, there’s one thing more important than price if you want to stand out.
Switching to a simpler, cleaner business name from your established one is always risky, but there’s a big question I think companies and startups are missing.
